Starting next fall, football celebrity and ‘defining voice of his generation’, Travis Kelce will be fronting the campaign of PVH-owned Tommy Hilfiger, as well as providing creative input for the brand’s Spring 2027 “Prep Made Current” collection. 

“Travis Kelce is one of the most magnetic figures in sport and culture today. He is at the forefront of a new generation of athletes expressing themselves through style, with a down-to-earth quality that people immediately connect with,” commented Tommy Hilfiger.

Mr Kelce joins a club of contemporary icons Rafael Nadal, Gigi Hadid, Lewis Hamilton, Zendaya and Damson Idris who have held similar roles at Tommy Hilfiger.

Photo courtesy of Tommy Hilfiger

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